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July 19, 2005

Julian Red - swedish premium denim!!!

I came a cross this brand quite a while ago, but didn`t really know anything about it.
Julian Red is a denim brand from Sweden. They have 3 lines of denim: California, Detroit, Hoboken.
Julian Red Jeans is a small independent label who has been growing slowly for 2 and a half years, building an army of followers. Today the label is sold in Scandinavia, Tokyo, Paris, Berlin, NYC and Vancouver.
They only work with the best denim with original denim weights, 14.5oz, denims who cross fades and bleeds into a personal touch. What differs them from other jeans labels is the cut. Styles are slim or 'slim but loose' (i.e. straight hip, loose bum, straight slim legs). For each collection they carry a limited line with special denim fabrics and colors, usually customized cut's and treatment.
They also carry t-shirts, sweaters and jackets. And since the label was born through the music and art segment in Sweden they always try to work with one or two artist/AD doing the artwork for each season.
Sounds like a very promising brand. I love their cuts, because they are so Rock`n`Roll.
Check their site for point of sales.




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