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November 11, 2005

3 Streifen gegen Puma!!!

adidasVSpuma_thebook

Al Cabino points out some nice reading for all the sneaker heads out there. For all of you that did not know, Puma and Adidas come out of the same German town and thus there has always been a certain healthy rivalry going on between the two of them.

"Barbara Smit probes the history and rivalry between Adidas and Puma, two corporations with global operations. Since both companies were established in a small town by two brothers who had fallen out, the result is simultaneously an exciting family chronicle which begins against the backdrop of the Second World War and allows every important sports event to the present day to pass in review."


Enjoy,

David

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