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July 26, 2005

ADN SNKR LAB Paris!!!!


Here we have the newest star on the parisian sneaker store scene: the ADN SNKR LAB. The store is a collaboration of Sam Lalmi, Thomas Giorgetti and Marc Leblond. The store looks refined in black- and chocolate colored walls and wooden features. A cutting edge line-up of sneakers is presented in glass jars, giving the feeling of a laboratory. The logo is a pair of laces in a double helix, like DNA. The is definitely the minimalist trainer temple of the parisian future.

I had a longer conversation with co-founder Thomas Giorgetti and there is a lot to come from these guys. The store is at the moment still being renovated. There will be 2 underground floors added to the existing floor. In the near future there will be also some limited edition products be coming from them, therefore one has to watch out. There website is expected to go online end of September.

But one should not think that nothing has happened until now. In the only 2 months old store already more has happened than in the most others in a lifetime.


Here we have for example the limited edition ADN Nike AIR 180, which they did in collaboration with Nike iD. Obviously this beauty was sold out in no time.


And here another highlight: Just launched at Alife Rivington in NYC, the Limited Edition Puma Clyde was also launched in Paris at the ADN SNKR LAB. The line-up with signed shoes by Frazier himself.

As you can see, these guys at ADN have been on top of the game as of the first day. Expect some more info on them on HighSnobiety in the near future, because this is one of the most exciting recent openings in the sneaker scene in Europe.




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